Dimitrie Stanescu — Brand Strategy & Design Consultant
I design strategic brand experiences driven by function & simplicity.
cover-coffeol.jpg

Coffeol

coffeol-case-study-00.jpg
 

The Client

In coffee we all trust, but Coffeol is more. It is an international coffee shop chain from Dubai that has deep roots in the Golden Triangle. Their own coffee farms are found in Doi Chaang, a small village in the heart of the rich mountains of northern Thailand. As they were expanding in Europe, and had no prior contact with the western market, they needed a full brand revamp blending the new customer needs with their eastern brand ethos.

Keywords

Coffee Shop / Brand Strategy / Brand Identity / Messaging / Creative Direction / Print Design / Product Development / Photography / Web Design / User Experience / User Interface / Copywriting

 
coffeol-case-study-03.3.jpg
 

The Challenge

-

The Solution

-

 
coffeol-case-study-01.1.jpg
coffeol-case-study-02.2.jpg
coffeol-case-study-04.jpg
coffeol-case-study-05.5.jpg
coffeol-case-study-06.jpg
coffeol-case-study-07.7.jpg
coffeol-case-study-08.jpg
coffeol-case-study-10.png
coffeol-case-study-09.9.jpg